In uncertain times, visibility matters more than ever. Cutting marketing might feel safe—but disappearing isn’t. There are smart, strategic ways to stay top of mind (and top of Google) without blowing your budget: SEO. Fixed cost. Long-term results. No vanishing act.

This blog post is about why a good website could increase your revenue and save you a lot on marketing costs. We also dabble into AI optimization and what AI-optimized content could do for your website visibility, as internet searching is rapidly changing.